Price it like it's worth something.
Pricing a digital product has almost nothing to do with what it cost you to make. Enter your product and platform to see your real take-home per sale — and whether your price is leaving money on the table.
Your product
Etsy default + $0.20 per sale — edit if yours differs
One time — this is the only real cost
Most digital products have none
You keep per sale
$7.95
88% of priceMonthly net
$158.90
at 20 salesPlatform takes
$1.06
per saleEffective hourly
$31.78
first month onlyIs your price in the right range?
Solid price
The part that compounds
You built this once. Every sale after the first covers only fees — which is why the effective hourly above keeps climbing every month you keep selling it.
Platform rates are current as of 2026 and are used as published defaults — always double-check your own account, since platforms change their fees.
$7 · from me
From Problem to Product →
Priced your product but haven't made it yet? This is the workbook version — how to turn what you already know into something worth charging for.